SproutLink vs Linktree
Which link in bio is right for you?
Quick verdict
Choose Linktree if you scored higher on features and value. Choose SproutLink for the use cases below where it has an edge.
Use SproutLink if:
- Your team already uses Sprout Social for social media management
- You publish Instagram posts through Sprout Social and want auto-linked grid pages
- You want link-in-bio managed inside your existing social workflow
- You are a brand or agency with budget for enterprise social tools
Use Linktree if:
- You need payment links or native ecommerce features
- You're managing a team or agency with multiple profiles
- You rely on integrations like Mailchimp, Klaviyo, or Shopify
- Brand recognition and the Linktree name matter in your context
- You need advanced analytics at a per-link level
Comparison Score
General
|
10 Multi-Accounts |
1 Multi-Accounts |
|
1 signup integrations |
1 signup integrations |
|
Custom username |
Custom username |
|
1 URL Domain options |
1 URL Domain options |
|
10 letter-long Domain |
8 letter-long Domain |
Payments & Costs
|
Accept crypto |
Accept crypto |
|
N/A transaction fees |
10-0.5% transaction fees |
|
Free plan |
Free plan |
|
One-time Plans only subscriptions |
One-time Plans only subscriptions |
|
$2988 annual cost - Top plan |
$228 annual cost - Top plan |
|
$1788 most cost-effective Pro plan |
$72 most cost-effective Pro plan |
|
Built-in Shop |
Built-in Shop can only embed products from Shopify |
Page Customisation
|
1 link layouts |
1 link layouts |
|
Flexible layout |
Flexible layout |
|
Mirror Instagram Grid |
Mirror Instagram Grid |
|
Background colors/images |
Background colors/images |
|
Social, Music & Contact icons |
~20 Social, Music & Contact icons |
|
Icon colors |
Icon colors |
|
1 fonts |
20 fonts |
Link Features
|
Unlimited links |
Unlimited links |
|
Organise links under groups |
Organise links under groups |
|
Schedule links |
Schedule links |
|
Vibrate/highlight links |
Vibrate/highlight links |
|
Analytics |
Analytics |
|
Data Export only in .csv |
Data Export only available starting from the $228/year plan & only in .csv |
Page Features
|
Add a second page |
Add a second page |
|
Custom Social Causes page |
Custom Social Causes page Premade Social Causes link that directs to only 1 source of information for each entry |
|
Embed music |
Embed music |
|
Embed video |
Embed video |
|
 External pixels |
 External pixels |
Pricing comparison
All prices in USD. Last verified March 2026.
SproutLink
| Plan | Price | Billed |
|---|---|---|
| Standard | $199.00 | month |
| Professional | $299.00 | month |
| Advanced | $399.00 | month |
| Enterprise | Free | — |
Linktree
Free plan available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Starter | $5.00 | month |
| Pro | $9.00 | month |
| Premium | $24.00 | month |
Pros and cons
SproutLink
Pros
- Completely integrated into Sprout Social — no separate tool or login
- Automatically mirrors your Instagram grid with clickable links
- Managed inside Sprout Social's compose interface alongside your posts
- Strong analytics tied into Sprout Social's reporting suite
- Team collaboration built in through existing Sprout Social permissions
Cons
- Not a standalone product — requires a Sprout Social subscription starting at $199/seat/month
- By far the most expensive link-in-bio option on the market
- No custom themes, email capture, or payment features
- Only works for Instagram — no multi-platform bio link page
- Limited design customisation compared to dedicated tools
Linktree
Pros
- Most widely recognised link-in-bio brand — familiar to collaborators and managers
- Strong integration ecosystem (Mailchimp, Klaviyo, Shopify, etc.)
- Payment links built in on Premium
- Robust analytics with location and device data on Pro+
- Large community and support resources
Cons
- Expensive relative to competitors with equivalent features
- Free plan prominently shows Linktree branding
- No custom CSS for design flexibility
- Some core features (analytics, scheduling) locked behind Pro ($9/mo) tier
- Interface can feel cluttered with so many feature additions
Switching between them
How to migrate from SproutLink to another tool
Estimated time: ~15 minutes. Difficulty: easy.
- Export or note your current Instagram bio link URLs
- Sign up for your chosen link-in-bio tool
- Recreate your links and profile on the new platform
- Update your Instagram bio link
- Cancel or downgrade your Sprout Social plan if no longer needed
Full migration guide: SproutLink → Lnk.Bio
Frequently asked questions
Looking for the top-ranked alternative?
Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.
Try Lnk.Bio freeOverall Comparison Score
SproutLink
Linktree
Top 5 link in bio services
by features offered and cost-efficiency
1 |
|
Lnk.Bio | |
2 |
|
Tilda | |
3 |
|
Linktree | |
4 |
|
Carrd.co | |
5 |
|
Taplink | |
