Buffer Start Page vs Milkshake

Which link in bio is right for you?

Quick verdict

Choose Buffer Start Page if you scored higher on features and value. Choose Milkshake for the use cases below where it has an edge.

Use Buffer Start Page if:

  • You already pay for Buffer and want a bio link page at no extra cost
  • You want your latest social posts to appear as a live feed on your bio page
  • You're a social media manager who lives in Buffer and wants everything in one place
  • A simple, clean page with your links and social feed is all you need

Use Milkshake if:

  • You manage everything from your phone and don't want a desktop dashboard
  • You're just starting out and want a free, attractive page with zero setup friction
  • Visual design matters to you and you want a polished look immediately
  • You don't need a custom domain or deep analytics

Comparison Score

General

 
 

3

Multi-Accounts
team accounts

 

5

Multi-Accounts
up to 5 accounts

 

5

signup integrations
integrations

 

4

signup integrations
email, Google, FB, Apple

 

Custom username

 

Custom username

 

2

URL Domain options
domain options

 

1

URL Domain options
msha.ke/

 

10

letter-long Domain
characters

 

6

letter-long Domain
your brand gets less visibility

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

N/A

transaction fees
no ecommerce

 

N/A

transaction fees

 

Free plan

 

Free plan

 

One-time Plans

 

One-time Plans

only subscriptions

 

$72

annual cost - Top plan
per year

 

$35.88

annual cost - Top plan

 

$6/mo

most cost-effective Pro plan
Essentials

 

$35.88

most cost-effective Pro plan
annual subscription

 

Built-in Shop

 

Built-in Shop

can only embed Buy buttons from third-party services

 

Page Customisation

 
 

2

link layouts
layout styles

 

1

link layouts
1 fixed layout with different themes

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

 

Background colors/images

background image not offered

 

6

Social, Music & Contact icons
icon types

 

12

Social, Music & Contact icons
only up to 5 icons per card

 

Icon colors

 

Icon colors

 

3

fonts
font options

 

19

fonts

 

Link Features

 
 

Unlimited links

 

Unlimited links

 

Organise links under groups

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

 

Analytics

 

Data Export

Buffer analytics export

 

Data Export

not offered

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

 

Custom Social Causes page

not offered

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Buffer Start Page

Free plan available

PlanPriceBilled
Free Free
Essentials $6.00 month

Milkshake

Free plan available

PlanPriceBilled
Free Free

Pros and cons

Buffer Start Page

Pros

  • Free for Buffer users — no additional cost
  • Live social post feed is unique among bio link tools
  • Clean, minimal design that loads fast
  • Unlimited links on the free plan
  • Team access for agencies managing multiple clients

Cons

  • Only useful if you're already a Buffer subscriber
  • No ecommerce, digital products, or email capture
  • Custom domain requires paid Buffer plan
  • Feature set is minimal compared to dedicated tools
  • No media embeds or rich content blocks

Milkshake

Pros

  • 100% free — no paid plan needed for full feature access
  • Best mobile editing experience of any link-in-bio tool
  • Visually appealing card templates out of the box
  • No branding forced on your page
  • Zero setup friction — works in minutes from your phone

Cons

  • No custom domain support
  • Analytics are very basic — no per-link click data
  • No desktop management dashboard
  • No email capture, scheduling, or ecommerce
  • No integrations beyond Instagram and YouTube
  • Long-term scalability is limited

Switching between them

How to migrate from Buffer Start Page to another tool

Estimated time: ~10 minutes. Difficulty: easy.

  1. Log into your Buffer account at buffer.com
  2. Navigate to Start Page in the Buffer dashboard
  3. Add your links and configure your social feed
  4. Customise your page appearance
  5. Update your bio link across your social profiles

Full migration guide: Buffer Start Page → Lnk.Bio

Frequently asked questions

Yes, Buffer Start Page is free for all Buffer users, including those on the free Buffer plan. Custom domains require a paid Buffer Essentials plan ($6/month).

Yes. Start Page is a feature within Buffer — you must have a Buffer account to use it.

Start Page can display your latest posts from connected social platforms as a live feed on your bio link page, pulling content you've published through Buffer.

Yes, but only on paid Buffer plans (Essentials at $6/month and above).

Start Page has a unique social feed feature and is free with Buffer. Linktree is a standalone tool with more features, more design options, and works without any other subscription.

Yes, Milkshake is entirely free. There's no paid plan — all features are available at no cost.

No. Milkshake only offers a milkshake.app subdomain. If you need a custom domain, you'll need a different tool.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Buffer Start Page Logo

Buffer Start Page

Milkshake Logo

Milkshake

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

Compare Buffer Start Page with others

Buffer Start Page

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Buffer Start Page

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