Buffer Start Page vs Linktree

Which link in bio is right for you?

Quick verdict

Choose Buffer Start Page if you scored higher on features and value. Choose Linktree for the use cases below where it has an edge.

Use Buffer Start Page if:

  • You already pay for Buffer and want a bio link page at no extra cost
  • You want your latest social posts to appear as a live feed on your bio page
  • You're a social media manager who lives in Buffer and wants everything in one place
  • A simple, clean page with your links and social feed is all you need

Use Linktree if:

  • You need payment links or native ecommerce features
  • You're managing a team or agency with multiple profiles
  • You rely on integrations like Mailchimp, Klaviyo, or Shopify
  • Brand recognition and the Linktree name matter in your context
  • You need advanced analytics at a per-link level

Comparison Score

General

 
 

3

Multi-Accounts
team accounts

 

1

Multi-Accounts
only one account

 

5

signup integrations
integrations

 

1

signup integrations
only via email

 

Custom username

 

Custom username

 

2

URL Domain options
domain options

 

1

URL Domain options
linktr.ee/

 

10

letter-long Domain
characters

 

8

letter-long Domain
your brand gets less visibility

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

N/A

transaction fees
no ecommerce

 

10-0.5%

transaction fees
Tip/Donation links

 

Free plan

 

Free plan

 

One-time Plans

 

One-time Plans

only subscriptions

 

$72

annual cost - Top plan
per year

 

$228

annual cost - Top plan

 

$6/mo

most cost-effective Pro plan
Essentials

 

$72

most cost-effective Pro plan
annual subscription

 

Built-in Shop

 

Built-in Shop

can only embed products from Shopify

 

Page Customisation

 
 

2

link layouts
layout styles

 

1

link layouts
only list

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

 

Background colors/images

 

6

Social, Music & Contact icons
icon types

 

~20

Social, Music & Contact icons
most icons are only available in the paid plans

 

Icon colors

 

Icon colors

 

3

fonts
font options

 

20

fonts

 

Link Features

 
 

Unlimited links

 

Unlimited links

 

Organise links under groups

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

 

Analytics

 

Data Export

Buffer analytics export

 

Data Export

only available starting from the $228/year plan & only in .csv

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

 

Custom Social Causes page

Premade Social Causes link that directs to only 1 source of information for each entry

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Buffer Start Page

Free plan available

PlanPriceBilled
Free Free
Essentials $6.00 month

Linktree

Free plan available

PlanPriceBilled
Free Free
Starter $5.00 month
Pro $9.00 month
Premium $24.00 month

Pros and cons

Buffer Start Page

Pros

  • Free for Buffer users — no additional cost
  • Live social post feed is unique among bio link tools
  • Clean, minimal design that loads fast
  • Unlimited links on the free plan
  • Team access for agencies managing multiple clients

Cons

  • Only useful if you're already a Buffer subscriber
  • No ecommerce, digital products, or email capture
  • Custom domain requires paid Buffer plan
  • Feature set is minimal compared to dedicated tools
  • No media embeds or rich content blocks

Linktree

Pros

  • Most widely recognised link-in-bio brand — familiar to collaborators and managers
  • Strong integration ecosystem (Mailchimp, Klaviyo, Shopify, etc.)
  • Payment links built in on Premium
  • Robust analytics with location and device data on Pro+
  • Large community and support resources

Cons

  • Expensive relative to competitors with equivalent features
  • Free plan prominently shows Linktree branding
  • No custom CSS for design flexibility
  • Some core features (analytics, scheduling) locked behind Pro ($9/mo) tier
  • Interface can feel cluttered with so many feature additions

Switching between them

How to migrate from Buffer Start Page to another tool

Estimated time: ~10 minutes. Difficulty: easy.

  1. Log into your Buffer account at buffer.com
  2. Navigate to Start Page in the Buffer dashboard
  3. Add your links and configure your social feed
  4. Customise your page appearance
  5. Update your bio link across your social profiles

Full migration guide: Buffer Start Page → Lnk.Bio

Frequently asked questions

Yes, Buffer Start Page is free for all Buffer users, including those on the free Buffer plan. Custom domains require a paid Buffer Essentials plan ($6/month).

Yes. Start Page is a feature within Buffer — you must have a Buffer account to use it.

Start Page can display your latest posts from connected social platforms as a live feed on your bio link page, pulling content you've published through Buffer.

Yes, but only on paid Buffer plans (Essentials at $6/month and above).

Start Page has a unique social feed feature and is free with Buffer. Linktree is a standalone tool with more features, more design options, and works without any other subscription.

Yes, Linktree has a free plan. However, the free plan includes Linktree branding on your page and has limited analytics and customization. Paid plans start at $5/month.

Yes, custom domains are available on the Pro plan ($9/month) and above.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Buffer Start Page Logo

Buffer Start Page

Linktree Logo

Linktree

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

Compare Buffer Start Page with others

Buffer Start Page

Buffer Start Page

vs
Lnk.Bio

Lnk.Bio

Full Review
Buffer Start Page

Buffer Start Page

vs
Later Link in Bio

Later Link in Bio

Full Review