Pillar has introduced a new feature called Auto-DM, designed to automate direct messaging responses to Instagram comments. This tool aims to enhance user engagement and streamline sales processes for content creators.
Pillar has unveiled Auto-DM, a feature that allows users to set keyword triggers on their Instagram posts. When a follower comments a specified keyword, they automatically receive a direct message with a pre-set response and a link. This automation helps creators respond to inquiries about products or services instantly, even when they are offline. Users can manage these settings directly from their Pillar dashboard, allowing for customization across all posts or specific ones. The feature not only facilitates sales by providing direct links to products but also encourages audience engagement, which can enhance visibility on Instagram. By automating responses, creators can focus on content creation while still converting comments into potential sales.