Stan Store vs Carrd.co

Which link in bio is right for you?

Quick verdict

Choose Stan Store if you scored higher on features and value. Choose Carrd.co for the use cases below where it has an edge.

Use Stan Store if:

  • You sell online courses or digital products and want zero platform fees
  • You offer 1-on-1 coaching or consulting and want booking built into your bio
  • You want to replace Gumroad + Calendly + a basic email tool with one platform
  • You're making enough revenue to justify $29/month
  • Subscriptions and memberships are part of your business model

Use Carrd.co if:

  • You want full design control — layout, fonts, colors, custom CSS
  • You're a designer or developer comfortable building a custom page
  • You want a mini-site rather than just a link list
  • You want the cheapest custom domain option ($9/year)
  • You don't need native link analytics or scheduling

Comparison Score

General

 
 

1

Multi-Accounts
account

 

25

Multi-Accounts

 

4

signup integrations
integrations

 

1

signup integrations
only via email

 

Custom username

 

Custom username

 

2

URL Domain options
domain options

 

1

URL Domain options
.carrd.co

 

10

letter-long Domain
characters

 

7

letter-long Domain
your brand gets less visibility

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

0%

transaction fees
transaction fee

 

N/A

transaction fees
Tip/Donation links not offered

 

Free plan

 

Free plan

 

One-time Plans

 

One-time Plans

 

$1,188

annual cost - Top plan
per year

 

$49

annual cost - Top plan

 

$29/mo

most cost-effective Pro plan
Creator

 

$19

most cost-effective Pro plan
annual subscription

 

Built-in Shop

Courses, coaching & shop

 

Built-in Shop

can only embed Buy buttons from third-party services

 

Page Customisation

 
 

3

link layouts
layout styles

 

1

link layouts

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

 

Background colors/images

 

4

Social, Music & Contact icons
icon types

 

599

Social, Music & Contact icons

 

Icon colors

 

Icon colors

 

5

fonts
font options

 

255

fonts

 

Link Features

 
 

Unlimited links

 

Unlimited links

 

Organise links under groups

Product sections

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

Revenue analytics

 

Analytics

no built-in insights, only via Google Analytics integration

 

Data Export

Sales data export

 

Data Export

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

 

Custom Social Causes page

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Stan Store

PlanPriceBilled
Creator $29.00 month
Creator Pro $99.00 month

Carrd.co

Free plan available

PlanPriceBilled
Free Free
Pro Lite $9.00 year
Pro Standard $19.00 year
Pro Plus $49.00 year

Pros and cons

Stan Store

Pros

  • 0% transaction fees — unlike Gumroad (10%) or Beacons free tier (9%)
  • All-in-one: courses, downloads, coaching, email, subscriptions in one place
  • 1-on-1 booking included natively — replaces Calendly
  • Revenue analytics designed for creators
  • 14-day free trial

Cons

  • Expensive — $29/month minimum with no free plan after trial
  • Stan branding appears on your store (removed on Pro at $99/month)
  • Not designed for simple link lists — overkill if you don't sell
  • Custom domain only on Creator Pro ($99/month)
  • No media embeds (Spotify, YouTube in-page)

Carrd.co

Pros

  • Cheapest custom domain in the category at $9/year
  • Full design freedom with custom CSS and flexible layout
  • Can build a full mini-website, not just a link list
  • Video and image backgrounds supported
  • Excellent free plan — 3 sites with no forced branding

Cons

  • No native link-click analytics — requires Google Analytics setup
  • No link scheduling
  • No media embeds (Spotify, YouTube) without custom code
  • Not purpose-built for link management — no link dashboard
  • Setup requires more effort than dedicated link-in-bio tools
  • No QR code generator

Switching between them

How to migrate from Stan Store to another tool

Estimated time: ~30 minutes. Difficulty: moderate.

  1. Export your products and customer list from your current platform
  2. Start your Stan 14-day free trial at stan.store
  3. Set up your store with products and booking availability
  4. Connect Stripe for payments
  5. Import your email list
  6. Update your bio link

Full migration guide: Stan Store → Lnk.Bio

Frequently asked questions

No. Stan offers a 14-day free trial. After that, plans start at $29/month (Creator) or $99/month (Creator Pro).

No. Stan charges 0% transaction fees on all plans. You keep 100% of revenue (minus Stripe's standard 2.9% + $0.30 processing fee).

Yes. Stan includes a full course creation and delivery tool on all paid plans.

Yes. Coaching/consulting booking is built in — you set your availability and clients book directly from your Stan page.

For active sellers, Stan is better — 0% fees vs Beacons' 9% on free, and Stan's course platform is more developed. For casual sellers or those on a budget, Beacons' free tier (with fees) may be a better starting point.

Yes. Carrd's free plan allows up to 3 sites on a carrd.co subdomain with no branding requirement. Paid plans start at $9/year for Pro Lite, which adds a custom domain.

Yes, many creators use Carrd as a link-in-bio page. However, it lacks native link analytics, link scheduling, and the managed link-list features that dedicated tools provide.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Stan Store Logo

Stan Store

Carrd.co Logo

Carrd.co

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

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