Shorby vs Stan Store
Which link in bio is right for you?
Quick verdict
Choose Shorby if you scored higher on features and value. Choose Stan Store for the use cases below where it has an edge.
Use Shorby if:
- You run Facebook or Google Ads and want retargeting pixels on your bio link
- You want visitors to contact you via WhatsApp or Telegram directly from your page
- You publish content regularly and want RSS feed auto-links
- You're an agency managing multiple client pages
- You have a budget for a $15-29/month tool and need professional-grade tracking
Use Stan Store if:
- You sell online courses or digital products and want zero platform fees
- You offer 1-on-1 coaching or consulting and want booking built into your bio
- You want to replace Gumroad + Calendly + a basic email tool with one platform
- You're making enough revenue to justify $29/month
- Subscriptions and memberships are part of your business model
Comparison Score
General
|
10 Multi-Accounts |
1 Multi-Accounts |
|
5 signup integrations |
4 signup integrations |
|
Custom username |
Custom username |
|
2 URL Domain options |
2 URL Domain options |
|
7 letter-long Domain |
10 letter-long Domain |
Payments & Costs
|
Accept crypto |
Accept crypto |
|
N/A transaction fees |
0% transaction fees |
|
Free plan |
Free plan |
|
One-time Plans |
One-time Plans |
|
$1,188 annual cost - Top plan |
$1,188 annual cost - Top plan |
|
$15/mo most cost-effective Pro plan |
$29/mo most cost-effective Pro plan |
|
Built-in Shop |
Built-in Shop Courses, coaching & shop |
Page Customisation
|
3 link layouts |
3 link layouts |
|
Flexible layout |
Flexible layout |
|
Mirror Instagram Grid |
Mirror Instagram Grid |
|
Background colors/images |
Background colors/images |
|
6 Social, Music & Contact icons |
4 Social, Music & Contact icons |
|
Icon colors |
Icon colors |
|
8 fonts |
5 fonts |
Link Features
|
Unlimited links |
Unlimited links |
|
Organise links under groups |
Organise links under groups Product sections |
|
Schedule links |
Schedule links |
|
Vibrate/highlight links |
Vibrate/highlight links |
|
Analytics Click & retargeting data |
Analytics Revenue analytics |
|
Data Export Analytics export |
Data Export Sales data export |
Page Features
|
Add a second page |
Add a second page |
|
Custom Social Causes page |
Custom Social Causes page |
|
Embed music |
Embed music |
|
Embed video |
Embed video |
|
 External pixels Facebook, Google pixels |
 External pixels |
Pricing comparison
All prices in USD. Last verified March 2026.
Shorby
| Plan | Price | Billed |
|---|---|---|
| Nano | $15.00 | month |
| Pro | $29.00 | month |
| Agency | $99.00 | month |
Stan Store
| Plan | Price | Billed |
|---|---|---|
| Creator | $29.00 | month |
| Creator Pro | $99.00 | month |
Pros and cons
Shorby
Pros
- Retargeting pixel support — unique feature for paid advertisers
- Messenger button integration (WhatsApp, Telegram, Messenger) built in natively
- RSS feed auto-links keep content fresh automatically
- Strong analytics including device and referrer data
- Agency plan with white-label and unlimited pages
Cons
- No free plan — cheapest is $15/month
- No media embeds (Spotify, YouTube)
- No email capture
- No ecommerce features
- Expensive for individual creators who don't need advertising features
Stan Store
Pros
- 0% transaction fees — unlike Gumroad (10%) or Beacons free tier (9%)
- All-in-one: courses, downloads, coaching, email, subscriptions in one place
- 1-on-1 booking included natively — replaces Calendly
- Revenue analytics designed for creators
- 14-day free trial
Cons
- Expensive — $29/month minimum with no free plan after trial
- Stan branding appears on your store (removed on Pro at $99/month)
- Not designed for simple link lists — overkill if you don't sell
- Custom domain only on Creator Pro ($99/month)
- No media embeds (Spotify, YouTube in-page)
Switching between them
How to migrate from Shorby to another tool
Estimated time: ~20 minutes. Difficulty: moderate.
- Export or note your current page links
- Sign up at shor.by
- Recreate your links and configure messenger buttons
- Install your retargeting pixels in page settings
- Set up RSS feeds if applicable
- Update your bio link
Full migration guide: Shorby → Lnk.Bio
Frequently asked questions
Looking for the top-ranked alternative?
Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.
Try Lnk.Bio freeOverall Comparison Score
Shorby
Stan Store
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