Shorby vs Rebrandly Link Gallery
Which link in bio is right for you?
Quick verdict
Choose Shorby if you scored higher on features and value. Choose Rebrandly Link Gallery for the use cases below where it has an edge.
Use Shorby if:
- You run Facebook or Google Ads and want retargeting pixels on your bio link
- You want visitors to contact you via WhatsApp or Telegram directly from your page
- You publish content regularly and want RSS feed auto-links
- You're an agency managing multiple client pages
- You have a budget for a $15-29/month tool and need professional-grade tracking
Use Rebrandly Link Gallery if:
- You run marketing campaigns and need branded short links (not bit.ly or generic shorteners)
- UTM tracking and campaign attribution are core to your marketing workflow
- You want branded links and a link gallery in one platform
- You're a marketing agency managing multiple client link campaigns
- QR code generation from branded links is a regular need
Comparison Score
General
|
10 Multi-Accounts |
5 Multi-Accounts |
|
5 signup integrations |
4 signup integrations |
|
Custom username |
Custom username |
|
2 URL Domain options |
3 URL Domain options |
|
7 letter-long Domain |
13 letter-long Domain |
Payments & Costs
|
Accept crypto |
Accept crypto |
|
N/A transaction fees |
N/A transaction fees |
|
Free plan |
Free plan |
|
One-time Plans |
One-time Plans |
|
$1,188 annual cost - Top plan |
$1,068 annual cost - Top plan |
|
$15/mo most cost-effective Pro plan |
$13/mo most cost-effective Pro plan |
|
Built-in Shop |
Built-in Shop |
Page Customisation
|
3 link layouts |
2 link layouts |
|
Flexible layout |
Flexible layout |
|
Mirror Instagram Grid |
Mirror Instagram Grid |
|
Background colors/images |
Background colors/images |
|
6 Social, Music & Contact icons |
4 Social, Music & Contact icons |
|
Icon colors |
Icon colors |
|
8 fonts |
3 fonts |
Link Features
|
Unlimited links |
Unlimited links |
|
Organise links under groups |
Organise links under groups |
|
Schedule links |
Schedule links |
|
Vibrate/highlight links |
Vibrate/highlight links |
|
Analytics Click & retargeting data |
Analytics Click & UTM analytics |
|
Data Export Analytics export |
Data Export CSV export |
Page Features
|
Add a second page |
Add a second page |
|
Custom Social Causes page |
Custom Social Causes page |
|
Embed music |
Embed music |
|
Embed video |
Embed video |
|
 External pixels Facebook, Google pixels |
 External pixels UTM + pixel support |
Pricing comparison
All prices in USD. Last verified March 2026.
Shorby
| Plan | Price | Billed |
|---|---|---|
| Nano | $15.00 | month |
| Pro | $29.00 | month |
| Agency | $99.00 | month |
Rebrandly Link Gallery
Free plan available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Starter | $13.00 | month |
| Pro | $89.00 | month |
Pros and cons
Shorby
Pros
- Retargeting pixel support — unique feature for paid advertisers
- Messenger button integration (WhatsApp, Telegram, Messenger) built in natively
- RSS feed auto-links keep content fresh automatically
- Strong analytics including device and referrer data
- Agency plan with white-label and unlimited pages
Cons
- No free plan — cheapest is $15/month
- No media embeds (Spotify, YouTube)
- No email capture
- No ecommerce features
- Expensive for individual creators who don't need advertising features
Rebrandly Link Gallery
Pros
- Branded link shortening uses your own domain — improves click trust and brand recognition
- Deep analytics including UTM, geographic, and device data
- Link Gallery bio page included
- QR code generation from branded links
- Strong API and integration ecosystem (Zapier, HubSpot, Slack)
Cons
- Not a traditional link-in-bio tool — Link Gallery is a secondary feature
- Free plan limited to 5 branded links
- Expensive for link management at scale ($89/month for Pro)
- No media embeds, email capture, or creator features
- Overkill for anyone who doesn't need branded URLs
Switching between them
How to migrate from Shorby to another tool
Estimated time: ~20 minutes. Difficulty: moderate.
- Export or note your current page links
- Sign up at shor.by
- Recreate your links and configure messenger buttons
- Install your retargeting pixels in page settings
- Set up RSS feeds if applicable
- Update your bio link
Full migration guide: Shorby → Lnk.Bio
Frequently asked questions
Looking for the top-ranked alternative?
Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.
Try Lnk.Bio freeOverall Comparison Score
Shorby
Rebrandly Link Gallery
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