Rebrandly Link Gallery vs Link in Profile

Which link in bio is right for you?

Quick verdict

Choose Rebrandly Link Gallery if you scored higher on features and value. Choose Link in Profile for the use cases below where it has an edge.

Use Rebrandly Link Gallery if:

  • You run marketing campaigns and need branded short links (not bit.ly or generic shorteners)
  • UTM tracking and campaign attribution are core to your marketing workflow
  • You want branded links and a link gallery in one platform
  • You're a marketing agency managing multiple client link campaigns
  • QR code generation from branded links is a regular need

Use Link in Profile if:

  • You post on Instagram regularly and always include links in captions
  • You sell on Etsy or use affiliate links and want zero dashboard maintenance
  • Your audience shops directly from your posts
  • You want your link page to reflect your Instagram grid automatically

Comparison Score

General

 
 

5

Multi-Accounts
team accounts

 

1

Multi-Accounts
account

 

4

signup integrations
integrations

 

2

signup integrations
integrations

 

Custom username

 

Custom username

1

 

3

URL Domain options
custom domain options

 

1

URL Domain options
domain option

 

13

letter-long Domain
characters

 

17

letter-long Domain
characters

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

N/A

transaction fees
no ecommerce

 

N/A

transaction fees
no shop fees

 

Free plan

 

Free plan

 

One-time Plans

 

One-time Plans

 

$1,068

annual cost - Top plan
per year

 

$120

annual cost - Top plan
per year

 

$13/mo

most cost-effective Pro plan
Starter

 

$9.99/mo

most cost-effective Pro plan
per month

 

Built-in Shop

 

Built-in Shop

1

 

Page Customisation

 
 

2

link layouts
layout styles

 

1

link layouts
layout style

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

1

 

Background colors/images

 

Background colors/images

 

4

Social, Music & Contact icons
icon types

 

2

Social, Music & Contact icons
icon types

 

Icon colors

 

Icon colors

 

3

fonts
font options

 

1

fonts
font option

 

Link Features

 
 

Unlimited links

 

Unlimited links

1

 

Organise links under groups

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

Click & UTM analytics

 

Analytics

1

 

Data Export

CSV export

 

Data Export

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

 

Custom Social Causes page

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

UTM + pixel support

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Rebrandly Link Gallery

Free plan available

PlanPriceBilled
Free Free
Starter $13.00 month
Pro $89.00 month

Link in Profile

PlanPriceBilled
Personal $9.99 month

Pros and cons

Rebrandly Link Gallery

Pros

  • Branded link shortening uses your own domain — improves click trust and brand recognition
  • Deep analytics including UTM, geographic, and device data
  • Link Gallery bio page included
  • QR code generation from branded links
  • Strong API and integration ecosystem (Zapier, HubSpot, Slack)

Cons

  • Not a traditional link-in-bio tool — Link Gallery is a secondary feature
  • Free plan limited to 5 branded links
  • Expensive for link management at scale ($89/month for Pro)
  • No media embeds, email capture, or creator features
  • Overkill for anyone who doesn't need branded URLs

Link in Profile

Pros

  • Zero-effort management — links come straight from your Instagram captions
  • Instagram grid layout means the page always reflects your latest posts
  • Works out of the box with Etsy, Amazon, Shopify, and affiliate links
  • 30-day free trial with no credit card required
  • Extremely simple — no learning curve

Cons

  • Instagram-only — no TikTok, YouTube, or other platform support
  • No free plan after the trial
  • No custom domain support
  • Very limited visual customisation
  • No link scheduling, email capture, or advanced analytics
  • Only as good as the URLs you add to your captions

Switching between them

How to migrate from Rebrandly Link Gallery to another tool

Estimated time: ~30 minutes. Difficulty: moderate.

  1. Sign up at rebrandly.com
  2. Connect your custom branded domain
  3. Import or recreate your important links as branded short links
  4. Build your Link Gallery page
  5. Update your bio link to your Rebrandly Link Gallery URL

Full migration guide: Rebrandly Link Gallery → Lnk.Bio

Frequently asked questions

Yes, with limits. The free plan includes 5 branded links and 1 custom domain. Paid plans start at $13/month for 200 links.

Link Gallery is Rebrandly's bio page feature — a curated page displaying your branded short links in a bio-style layout, similar to a Linktree page.

Yes. Custom branded domains are Rebrandly's core feature — links use your own domain name instead of a generic shortener URL.

Rebrandly focuses on branded domains and team link management with deep analytics. Bitly has a broader free tier and simpler setup. Rebrandly is more powerful for professional marketing use.

Generally no. Rebrandly is built for marketing teams. Creators who just need a bio link page will find better value in tools designed for that purpose.

You paste a URL into your Instagram post caption. Link in Profile automatically detects it and adds that post to your landing page — clicking the post image takes followers to the URL you specified.

There is no permanent free plan, but Link in Profile offers a 30-day free trial with no credit card required. After that, it costs $9.99 per month.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Rebrandly Link Gallery Logo

Rebrandly Link Gallery

Link in Profile Logo

Link in Profile

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
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3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

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