Milkshake vs About.me

Which link in bio is right for you?

Quick verdict

Choose Milkshake if you scored higher on features and value. Choose About.me for the use cases below where it has an edge.

Use Milkshake if:

  • You manage everything from your phone and don't want a desktop dashboard
  • You're just starting out and want a free, attractive page with zero setup friction
  • Visual design matters to you and you want a polished look immediately
  • You don't need a custom domain or deep analytics

Use About.me if:

  • You want a clean, visually-striking personal profile page rather than a link list
  • You're a professional or freelancer using your page as a lightweight personal site
  • SEO matters — About.me pages are indexed and rank for personal name searches
  • You need something simple and permanent with minimal ongoing management
  • You link primarily to your portfolio, LinkedIn, or professional social profiles

Comparison Score

General

 
 

5

Multi-Accounts
up to 5 accounts

 

1

Multi-Accounts
account

 

4

signup integrations
email, Google, FB, Apple

 

3

signup integrations
integrations

 

Custom username

 

Custom username

 

1

URL Domain options
msha.ke/

 

2

URL Domain options
domain options

 

6

letter-long Domain
your brand gets less visibility

 

8

letter-long Domain
characters

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

N/A

transaction fees

 

N/A

transaction fees
no ecommerce

 

Free plan

 

Free plan

 

One-time Plans

only subscriptions

 

One-time Plans

 

$35.88

annual cost - Top plan

 

$84

annual cost - Top plan
per year

 

$35.88

most cost-effective Pro plan
annual subscription

 

$7/mo

most cost-effective Pro plan
Pro

 

Built-in Shop

can only embed Buy buttons from third-party services

 

Built-in Shop

 

Page Customisation

 
 

1

link layouts
1 fixed layout with different themes

 

3

link layouts
layout styles

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

background image not offered

 

Background colors/images

Full-screen background

 

12

Social, Music & Contact icons
only up to 5 icons per card

 

5

Social, Music & Contact icons
icon types

 

Icon colors

 

Icon colors

 

19

fonts

 

10

fonts
font options

 

Link Features

 
 

Unlimited links

 

Unlimited links

 

Organise links under groups

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

 

Analytics

 

Data Export

not offered

 

Data Export

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

not offered

 

Custom Social Causes page

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Milkshake

Free plan available

PlanPriceBilled
Free Free

About.me

Free plan available

PlanPriceBilled
Free Free
Pro $7.00 month

Pros and cons

Milkshake

Pros

  • 100% free — no paid plan needed for full feature access
  • Best mobile editing experience of any link-in-bio tool
  • Visually appealing card templates out of the box
  • No branding forced on your page
  • Zero setup friction — works in minutes from your phone

Cons

  • No custom domain support
  • Analytics are very basic — no per-link click data
  • No desktop management dashboard
  • No email capture, scheduling, or ecommerce
  • No integrations beyond Instagram and YouTube
  • Long-term scalability is limited

About.me

Pros

  • Full-screen background photo or video creates a premium visual impression
  • SEO-friendly — pages are indexed and can rank for name searches
  • Free plan covers most professional use cases
  • One of the most established platforms in the personal page category
  • Clean, minimal design that looks professional without customisation

Cons

  • No ecommerce, digital products, or payment collection
  • No email capture or marketing integration
  • No media embeds (Spotify, YouTube in-page players)
  • Feature set hasn't kept pace with modern link-in-bio tools
  • Custom domain requires Pro ($7/month)
  • Not suited to active creator monetisation

Switching between them

How to migrate from Milkshake to another tool

Estimated time: ~10 minutes. Difficulty: easy.

  1. Note your current card links from the Milkshake app
  2. Sign up at your new platform (e.g., Lnk.Bio)
  3. Add your links via the web dashboard
  4. Set up your custom domain if desired
  5. Update your bio link

Full migration guide: Milkshake → Lnk.Bio

Frequently asked questions

Yes, Milkshake is entirely free. There's no paid plan — all features are available at no cost.

No. Milkshake only offers a milkshake.app subdomain. If you need a custom domain, you'll need a different tool.

No. Milkshake is a mobile-only app. All editing is done through the iOS or Android app.

Basic analytics (views and clicks) are included, but per-link detail is limited compared to dedicated analytics on paid tools.

Yes — it's one of the best options for creators just starting out who want a free, attractive page set up entirely from their phone.

Yes. About.me has a free plan with unlimited links and a full-screen background. The Pro plan ($7/month) adds a custom domain, advanced analytics, and removes About.me branding.

Yes. About.me pages are publicly indexed and often rank well for personal name searches — an advantage over many other link-in-bio tools.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Milkshake Logo

Milkshake

About.me Logo

About.me

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

Compare Milkshake with others

Milkshake

Milkshake

vs
Lnk.Bio

Lnk.Bio

Full Review
Milkshake

Milkshake

vs
Linktree

Linktree

Full Review