Lnk.Bio vs About.me
Which link in bio is right for you?
Quick verdict
Choose Lnk.Bio if you scored higher on features and value. Choose About.me for the use cases below where it has an edge.
Use Lnk.Bio if:
- You want the lowest cost without sacrificing core features
- You're a creator or musician who just needs links, analytics, and a clean design
- You want a one-time payment option instead of an ongoing subscription
- You want to link to Spotify, YouTube, and TikTok embeds
- You want a custom domain on a budget
Use About.me if:
- You want a clean, visually-striking personal profile page rather than a link list
- You're a professional or freelancer using your page as a lightweight personal site
- SEO matters — About.me pages are indexed and rank for personal name searches
- You need something simple and permanent with minimal ongoing management
- You link primarily to your portfolio, LinkedIn, or professional social profiles
Comparison Score
General
|
50 Multi-Accounts |
1 Multi-Accounts |
|
10 signup integrations |
3 signup integrations |
|
Custom username |
Custom username |
|
3 URL Domain options |
2 URL Domain options |
|
4 letter-long Domain |
8 letter-long Domain |
Payments & Costs
|
Accept crypto |
Accept crypto |
|
0% transaction fees |
N/A transaction fees |
|
Free plan |
Free plan |
|
One-time Plans one-time payments & subscriptions |
One-time Plans |
|
$24 annual cost - Top plan |
$84 annual cost - Top plan |
|
$9 most cost-effective Pro plan |
$7/mo most cost-effective Pro plan |
|
Built-in Shop real link-in-bio shop |
Built-in Shop |
Page Customisation
|
25 link layouts |
3 link layouts |
|
Flexible layout |
Flexible layout |
|
Mirror Instagram Grid |
Mirror Instagram Grid |
|
Background colors/images |
Background colors/images Full-screen background |
|
+1000 Social, Music & Contact icons |
5 Social, Music & Contact icons |
|
Icon colors |
Icon colors |
|
81 fonts |
10 fonts |
Link Features
|
Unlimited links |
Unlimited links |
|
Organise links under groups |
Organise links under groups |
|
Schedule links |
Schedule links |
|
Vibrate/highlight links |
Vibrate/highlight links |
|
Analytics |
Analytics |
|
Data Export included in all Pro plans, Excel export |
Data Export |
Page Features
|
Add a second page |
Add a second page |
|
Custom Social Causes page Custom Social Causes page that links to official sources |
Custom Social Causes page |
|
Embed music |
Embed music |
|
Embed video |
Embed video |
|
 External pixels |
 External pixels |
Pricing comparison
All prices in USD. Last verified March 2026.
Lnk.Bio
Free plan available
One-time payment option available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Mini | $0.99 | one-time |
| Unique | $9.99 | month |
| Agency | $24.99 | month |
About.me
Free plan available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Pro | $7.00 | month |
Pros and cons
Lnk.Bio
Pros
- Exceptional value — one-time $0.99 option is unmatched in the market
- Clean, distraction-free interface that loads fast
- Built-in media embeds (Spotify, YouTube, TikTok) on all plans
- Link scheduling included
- Custom domain on paid plans
- No forced branding on paid tiers
Cons
- No native ecommerce or digital product sales
- No custom CSS (design is fixed to available themes)
- Agency plan required for multiple profiles
- No video background option
About.me
Pros
- Full-screen background photo or video creates a premium visual impression
- SEO-friendly — pages are indexed and can rank for name searches
- Free plan covers most professional use cases
- One of the most established platforms in the personal page category
- Clean, minimal design that looks professional without customisation
Cons
- No ecommerce, digital products, or payment collection
- No email capture or marketing integration
- No media embeds (Spotify, YouTube in-page players)
- Feature set hasn't kept pace with modern link-in-bio tools
- Custom domain requires Pro ($7/month)
- Not suited to active creator monetisation
Switching between them
Lnk.Bio is better for active social media use with media embeds and analytics. About.me is better as a permanent personal profile page.
How to migrate from Lnk.Bio to another tool
Estimated time: ~10 minutes. Difficulty: easy.
- Sign up at lnk.bio — takes under 60 seconds
- Add your links manually or import from a CSV
- Choose a theme and upload your profile photo
- Update your Instagram/TikTok bio link to your new lnk.bio URL
- Optionally connect a custom domain in Settings
Full migration guide: About.me → Lnk.Bio
Frequently asked questions
Overall Comparison Score
Lnk.Bio
About.me
Top 5 link in bio services
by features offered and cost-efficiency
1 |
|
Lnk.Bio | |
2 |
|
Tilda | |
3 |
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Linktree | |
4 |
|
Carrd.co | |
5 |
|
Taplink | |
