Linktree vs Tap.bio

Which link in bio is right for you?

Quick verdict

Choose Linktree if you scored higher on features and value. Choose Tap.bio for the use cases below where it has an edge.

Use Linktree if:

  • You need payment links or native ecommerce features
  • You're managing a team or agency with multiple profiles
  • You rely on integrations like Mailchimp, Klaviyo, or Shopify
  • Brand recognition and the Linktree name matter in your context
  • You need advanced analytics at a per-link level

Use Tap.bio if:

  • You want a bio page that looks different from a standard link list
  • You prioritise visual presentation over functionality
  • You're willing to pay $5-12/month for a more dynamic interface
  • Each of your links warrants its own visual card

Comparison Score

General

 
 

1

Multi-Accounts
only one account

 

3

Multi-Accounts
up to 3 accounts

 

1

signup integrations
only via email

 

1

signup integrations
only via email

 

Custom username

 

Custom username

 

1

URL Domain options
linktr.ee/

 

1

URL Domain options
tap.bio/@

 

8

letter-long Domain
your brand gets less visibility

 

7

letter-long Domain
your brand gets less visibility

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

 

10-0.5%

transaction fees
Tip/Donation links

 

N/A

transaction fees
Tip/Donation links not offered

 

Free plan

 

Free plan

 

One-time Plans

only subscriptions

 

One-time Plans

only subscriptions

 

$228

annual cost - Top plan

 

>$96

annual cost - Top plan
quote on request

 

$72

most cost-effective Pro plan
annual subscription

 

$36

most cost-effective Pro plan
annual subscription

 

Built-in Shop

can only embed products from Shopify

 

Built-in Shop

 

Page Customisation

 
 

1

link layouts
only list

 

1

link layouts
only card

 

Flexible layout

 

Flexible layout

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

 

Background colors/images

 

~20

Social, Music & Contact icons
most icons are only available in the paid plans

 

5

Social, Music & Contact icons

 

Icon colors

 

Icon colors

 

20

fonts

 

1

fonts

 

Link Features

 
 

Unlimited links

 

Unlimited links

 

Organise links under groups

 

Organise links under groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

 

Analytics

 

Data Export

only available starting from the $228/year plan & only in .csv

 

Data Export

not offered

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

Premade Social Causes link that directs to only 1 source of information for each entry

 

Custom Social Causes page

not offered

 

Embed music

 

Embed music

 

Embed video

 

Embed video

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Linktree

Free plan available

PlanPriceBilled
Free Free
Starter $5.00 month
Pro $9.00 month
Premium $24.00 month

Tap.bio

Free plan available

PlanPriceBilled
Free Free
Silver $5.00 month
Gold $12.00 month

Pros and cons

Linktree

Pros

  • Most widely recognised link-in-bio brand — familiar to collaborators and managers
  • Strong integration ecosystem (Mailchimp, Klaviyo, Shopify, etc.)
  • Payment links built in on Premium
  • Robust analytics with location and device data on Pro+
  • Large community and support resources

Cons

  • Expensive relative to competitors with equivalent features
  • Free plan prominently shows Linktree branding
  • No custom CSS for design flexibility
  • Some core features (analytics, scheduling) locked behind Pro ($9/mo) tier
  • Interface can feel cluttered with so many feature additions

Tap.bio

Pros

  • Visually distinctive card format — stands out from standard link-in-bio tools
  • Each card can be customised with images and text
  • Simple to use once you understand the card metaphor
  • Analytics included on Silver plan

Cons

  • Free plan is severely limited (1 card only)
  • No email capture or ecommerce features
  • No link scheduling
  • More expensive than equivalently-featured alternatives
  • Card format can feel awkward for simple link lists

Switching between them

How to migrate from Linktree to another tool

Estimated time: ~15 minutes. Difficulty: easy.

  1. Export your Linktree links from Settings > Export
  2. Sign up for your alternative tool
  3. Re-enter or import your links
  4. Set up your profile appearance
  5. Update your Instagram/TikTok bio to the new URL

Full migration guide: Linktree → Lnk.Bio

Frequently asked questions

Yes, Linktree has a free plan. However, the free plan includes Linktree branding on your page and has limited analytics and customization. Paid plans start at $5/month.

Yes, custom domains are available on the Pro plan ($9/month) and above.

Yes, payment links and commerce features are available on the Premium plan ($24/month).

The free plan has very basic analytics. Pro and above offer detailed click analytics with location, device breakdown, and unique visitor data.

It depends on your needs. For individual creators who just need links and basic analytics, more affordable alternatives like Lnk.Bio exist. For teams, agencies, or businesses needing integrations and payment links, Linktree's Pro or Premium plans may justify the cost.

There is a free plan, but it's limited to one card. For multiple cards and analytics, you need the Silver plan at $5/month.

Each card is a swipeable page within your Tap.bio profile, focused on one link, image, or piece of content. The format is inspired by Instagram Stories.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Linktree Logo

Linktree

Tap.bio Logo

Tap.bio

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

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