Later Link in Bio vs Taplink

Which link in bio is right for you?

Quick verdict

Choose Taplink if you scored higher on features and value. Choose Later Link in Bio for the use cases below where it has an edge.

Use Later Link in Bio if:

  • Instagram is your primary traffic source and you post product or content links regularly
  • You want every Instagram post to link somewhere specific (product, blog post, video)
  • You're already using Later for scheduling and want bio links to sync automatically
  • You run an ecommerce brand and want your Instagram feed to function as a shoppable catalogue

Use Taplink if:

  • You rely on WhatsApp or Telegram for customer conversations and want one-tap access from your bio
  • You collect payments or deposits directly (coaching sessions, services, products)
  • You want forms for lead capture or appointment requests
  • You're price-sensitive — Pro at $3/month is one of the cheapest paid plans in the category
  • You want A/B testing to optimise your bio page conversion

Comparison Score

General

 
 

1

Multi-Accounts
only one account

 

1

Multi-Accounts
account

 

1

signup integrations
only via email

 

6

signup integrations
messenger + social

 

Custom username

 

Custom username

 

1

URL Domain options
linkin.bio/

 

2

URL Domain options
domain options

 

9

letter-long Domain
your brand gets less visibility

 

10

letter-long Domain
characters

 

Payments & Costs

 
 

Accept crypto

 

Accept crypto

Crypto wallets

 

N/A

transaction fees
Tip/Donation links not offered

 

Varies

transaction fees
by payment method

 

Free plan

 

Free plan

 

One-time Plans

only subscriptions

 

One-time Plans

 

$800

annual cost - Top plan
plus Add-ons starting from $240

 

$84

annual cost - Top plan
per year

 

$150

most cost-effective Pro plan
annual subscription

 

$3/mo

most cost-effective Pro plan
Pro

 

Built-in Shop

embed products from Shopify

 

Built-in Shop

Products & services

 

Page Customisation

 
 

1

link layouts
only image

 

5

link layouts
layout styles

 

Flexible layout

 

Flexible layout

Drag-and-drop blocks

 

Mirror Instagram Grid

 

Mirror Instagram Grid

 

Background colors/images

 

Background colors/images

Video background

 

6

Social, Music & Contact icons
only 1 icon in the free plan

 

10

Social, Music & Contact icons
messenger + social

 

Icon colors

 

Icon colors

 

10

fonts

 

10

fonts
font options

 

Link Features

 
 

Unlimited links

only available in the $800 annual subscription

 

Unlimited links

 

Organise links under groups

 

Organise links under groups

Content block groups

 

Schedule links

 

Schedule links

 

Vibrate/highlight links

 

Vibrate/highlight links

 

Analytics

 

Analytics

 

Data Export

limited historical data & only in .csv

 

Data Export

 

Page Features

 
 

Add a second page

 

Add a second page

 

Custom Social Causes page

not offered

 

Custom Social Causes page

 

Embed music

 

Embed music

Spotify, SoundCloud

 

Embed video

 

Embed video

YouTube, TikTok

 

 External pixels

 

 External pixels

 

Pricing comparison

All prices in USD. Last verified March 2026.

Later Link in Bio

Free plan available

PlanPriceBilled
Free Free
Starter $18.00 month
Growth $40.00 month

Taplink

Free plan available

PlanPriceBilled
Free Free
Pro $3.00 month
Business $7.00 month

Pros and cons

Later Link in Bio

Pros

  • Clickable Instagram grid is unique — turns your feed into a link directory
  • Post-level link analytics let you see which content drives clicks
  • Deep Later scheduling integration — set links at time of posting
  • Shopify integration for ecommerce product links
  • Free plan available with core features

Cons

  • Heavily Instagram-centric — limited value if Instagram isn't your main platform
  • No email capture, digital products, or native payments
  • Custom domain only on paid plans ($18/month)
  • Full feature set requires a Later subscription you may not otherwise need
  • Less design flexibility than dedicated bio link tools

Taplink

Pros

  • Extremely affordable — Pro plan at $3/month with custom domain and no branding
  • Strong messenger integration (WhatsApp, Telegram, Viber) built natively
  • Payment collection included without needing a third-party tool
  • A/B testing on Business plan
  • Form builder for lead capture and bookings
  • QR code generation included

Cons

  • Block editor is more complex than simpler tools — steeper learning curve
  • No digital product sales or course delivery
  • No team accounts
  • Less known in English-speaking markets (stronger in Eastern Europe and Asia)
  • Free plan has Taplink branding

Switching between them

How to migrate from Later Link in Bio to another tool

Estimated time: ~15 minutes. Difficulty: easy.

  1. Sign up or log into Later at later.com
  2. Connect your Instagram account
  3. Enable Link in Bio from your Later dashboard
  4. Add custom link buttons for non-post links
  5. Set links on new posts at scheduling time
  6. Update your Instagram bio with your Later Link in Bio URL

Full migration guide: Later Link in Bio → Lnk.Bio

Frequently asked questions

Later Link in Bio creates a clickable version of your Instagram grid, where each post links to a URL you set — a product, blog post, or any page. It also supports traditional link buttons.

Yes. Later's free plan includes Link in Bio with core features. Custom domains and advanced analytics require a paid plan starting at $18/month.

Later Link in Bio creates a shoppable Instagram grid — each post becomes a clickable link. Linktree shows a traditional list of links. They serve different use cases.

Primarily designed for Instagram. Later supports other platforms for scheduling, but the clickable grid format is Instagram-specific.

Yes, on the Starter plan ($18/month) and above.

Yes. Taplink has a free plan with unlimited links and messenger buttons. The Pro plan ($3/month) removes branding and adds custom domains and payments.

Yes. Taplink includes native WhatsApp, Telegram, and Viber messenger buttons — visitors tap to open a direct conversation with you.

Looking for the top-ranked alternative?

Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.

Try Lnk.Bio free

Overall Comparison Score

Later Link in Bio Logo

Later Link in Bio

Taplink Logo

Taplink

Top 5 link in bio services

by features offered and cost-efficiency

1
Lnk.Bio Lnk.Bio
52 stars
 
2
Tilda Tilda
28 stars
 
3
Linktree Linktree
 
26 stars
 
4
Carrd.co Carrd.co
 
25 stars
 
5
Taplink Taplink
 
23 stars
 

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