Carrd.co vs Linktree
Which link in bio is right for you?
Quick verdict
Choose Carrd.co if you scored higher on features and value. Choose Linktree for the use cases below where it has an edge.
Use Carrd.co if:
- You want full design control — layout, fonts, colors, custom CSS
- You're a designer or developer comfortable building a custom page
- You want a mini-site rather than just a link list
- You want the cheapest custom domain option ($9/year)
- You don't need native link analytics or scheduling
Use Linktree if:
- You need payment links or native ecommerce features
- You're managing a team or agency with multiple profiles
- You rely on integrations like Mailchimp, Klaviyo, or Shopify
- Brand recognition and the Linktree name matter in your context
- You need advanced analytics at a per-link level
Comparison Score
General
|
25 Multi-Accounts |
1 Multi-Accounts |
|
1 signup integrations |
1 signup integrations |
|
Custom username |
Custom username |
|
1 URL Domain options |
1 URL Domain options |
|
7 letter-long Domain |
8 letter-long Domain |
Payments & Costs
|
Accept crypto |
Accept crypto |
|
N/A transaction fees |
10-0.5% transaction fees |
|
Free plan |
Free plan |
|
One-time Plans |
One-time Plans only subscriptions |
|
$49 annual cost - Top plan |
$228 annual cost - Top plan |
|
$19 most cost-effective Pro plan |
$72 most cost-effective Pro plan |
|
Built-in Shop can only embed Buy buttons from third-party services |
Built-in Shop can only embed products from Shopify |
Page Customisation
|
1 link layouts |
1 link layouts |
|
Flexible layout |
Flexible layout |
|
Mirror Instagram Grid |
Mirror Instagram Grid |
|
Background colors/images |
Background colors/images |
|
599 Social, Music & Contact icons |
~20 Social, Music & Contact icons |
|
Icon colors |
Icon colors |
|
255 fonts |
20 fonts |
Link Features
|
Unlimited links |
Unlimited links |
|
Organise links under groups |
Organise links under groups |
|
Schedule links |
Schedule links |
|
Vibrate/highlight links |
Vibrate/highlight links |
|
Analytics no built-in insights, only via Google Analytics integration |
Analytics |
|
Data Export |
Data Export only available starting from the $228/year plan & only in .csv |
Page Features
|
Add a second page |
Add a second page |
|
Custom Social Causes page |
Custom Social Causes page Premade Social Causes link that directs to only 1 source of information for each entry |
|
Embed music |
Embed music |
|
Embed video |
Embed video |
|
 External pixels |
 External pixels |
Pricing comparison
All prices in USD. Last verified March 2026.
Carrd.co
Free plan available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Pro Lite | $9.00 | year |
| Pro Standard | $19.00 | year |
| Pro Plus | $49.00 | year |
Linktree
Free plan available
| Plan | Price | Billed |
|---|---|---|
| Free | Free | — |
| Starter | $5.00 | month |
| Pro | $9.00 | month |
| Premium | $24.00 | month |
Pros and cons
Carrd.co
Pros
- Cheapest custom domain in the category at $9/year
- Full design freedom with custom CSS and flexible layout
- Can build a full mini-website, not just a link list
- Video and image backgrounds supported
- Excellent free plan — 3 sites with no forced branding
Cons
- No native link-click analytics — requires Google Analytics setup
- No link scheduling
- No media embeds (Spotify, YouTube) without custom code
- Not purpose-built for link management — no link dashboard
- Setup requires more effort than dedicated link-in-bio tools
- No QR code generator
Linktree
Pros
- Most widely recognised link-in-bio brand — familiar to collaborators and managers
- Strong integration ecosystem (Mailchimp, Klaviyo, Shopify, etc.)
- Payment links built in on Premium
- Robust analytics with location and device data on Pro+
- Large community and support resources
Cons
- Expensive relative to competitors with equivalent features
- Free plan prominently shows Linktree branding
- No custom CSS for design flexibility
- Some core features (analytics, scheduling) locked behind Pro ($9/mo) tier
- Interface can feel cluttered with so many feature additions
Switching between them
How to migrate from Carrd.co to another tool
Estimated time: ~15 minutes. Difficulty: easy.
- Note down all the links currently on your Carrd site
- Sign up for your dedicated link-in-bio tool
- Add each link via the dashboard
- Upload your profile photo and choose a theme
- Set up your custom domain if applicable
- Update your Instagram or TikTok bio link
Full migration guide: Carrd.co → Lnk.Bio
Frequently asked questions
Looking for the top-ranked alternative?
Lnk.Bio is the highest-rated link in bio for value — free plan, one-time $0.99 option, custom domain, and Spotify/YouTube embeds.
Try Lnk.Bio freeOverall Comparison Score
Carrd.co
Linktree
Top 5 link in bio services
by features offered and cost-efficiency
1 |
|
Lnk.Bio | |
2 |
|
Tilda | |
3 |
|
Linktree | |
4 |
|
Carrd.co | |
5 |
|
Taplink | |
